Mroz thinks I might be interested in something with a narrower brim, a “stingy brim” measuring between an inch and an inch and three-quarters. I try one on, but I need a double-breasted suit and a gat (that’s 30’s gangster-speak for a revolver) to pull it off. He says they don’t have any in brown, but offers a gray fedora, the type Bogey wears when he plays the villain, like The Roaring Twenties. I tell him that I’m looking for a brown Bogey fedora, vintage Casablanca or The Big Sleep. Not only Mad Men, but Boardwalk Empire and Downton Abbey,” Mroz says. “There are a lot of cultural emotions going on. Like everything, you want to point to television personally, I attribute it to Mad Men. You see bowlers, fedoras, even the occasional boater on the streets of Brooklyn or in the subways or buses. But lately real hats have begun a resurgence. While baseball caps are always fashionable, felt hats began dying off in the late 60s as men grew their hair longer and stopped slathering it with Brylcreem. does carry black fedoras for the Hasidic set. “Or I just tell people I’m religious.” After all, Goorin Bros. It’s an insulting question, but my dad used to slap my head when I wore my baseball cap at the dinner table. ”Why do you keep your hat on indoors?” I ask him straight off. He wears a Mahi Mahi, a light brown straw fedora that goes with his sharp suit. In back, near the cash register, shopkeeper Alex Mroz finishes ringing up three others. In front, helping a couple, assistant shopkeeper Nicky Culter, wears a Homestead Grays baseball cap sideways while showing a customer straw boaters, perfect for the summer season. Though the store has just opened for the day, it’s already brimming (Again! Hah!) with customers. 1895 in gold-leaf lettering, and shelves inside brimming (Get it? Brimming?) with hats. This is a real hat shop, with expansive plate-glass windows with Goorin Bros. The Brooklyn store at 195 Fifth Avenue isn’t like the team cap wall at your local Modell’s sporting goods, or the cheapo hat pile at the open-air bodega up the avenue, the place where you can buy an emergency stocking cap or a cheapo stingy-brim Justin Timberlake knockoff fedora resting in a pile on a folding table, all colors and patterns, in all sizes from small, medium, large, and X-large. is pronounced like Gorn, that sluggish green lizard man that Captain Kirk battles to the death in Star Trek, the original series. If anyone knows, it would be the Goorin Bros. The movie was released in black-and-white, but in the scandalously colorized version from the ‘80s his suit is muddy brown, Ingrid Bergman’s silky dress is muddy yellow, and so is Bogey’s pocket square. Brown? Gray? I’ve always envisioned Humphrey Bogart wearing a brown fedora in any of his fedora-wearing good-guy movies like Casablanca. WHAT COLOR WAS BOGEY’S FEDORA? Tough question. (Large photo: Brooklyn Artisan Photo Pool) There are more than two dozen stores in the US and two in Canada. Please also note that for legal reasons we have to state the value of the items.Founded in 1895 but not locally. Please inform yourself in advance at your customs authority. Switzerland, United Kingdom, USA) the goods are shipped tax-free. There may be additional costs such as customs clearance, taxes or service charges for import into your home country. USA, Russia) we charge a flat rate of 50,00 Euro.įor delivery to foreign Countries (e.g. Orders from foreign Non-EU-Countries (e.g. Switzerland, United Kingdom) we charge a flat rate of 25,00 Euro. Austria) we charge a flat rate of 14,90 Euro. If paying by cash on delivery, this costs additional 6,66 Euro. This applies to payment by Paypal as well as by prepayment. The shipping costs (within Germany) are a flat rate of 6,95 Euro (incl. The goods that we send by DHL, are always shipped insured. The goods will be shipped by DHL (or UPS to the USA).
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